Audisense is an independent market research and technology company providing real-time audience analytics to Brands, Agencies and Media Owners to improve their targeting performance.
The way we consume content has changed and with so many options to view and listen, it is growingincreasingly difficult for Advertisers and Media Owners to make informed decisions to reach and connect with theirtarget audience.
Powered by audio recognition and GPS technology, our passive metering app rapidly identifies the analog signal and encodes it to create a digital "fingerprint" which matches the fingerprint code to its database for verification. Our system works by identifying location services and monitoring what media is being is viewed or listened to by the user in real-time.
The audisense App uses the Users profile information, combined with GPS coordinates and Automatic Content Recognition technology to create content consumption data points. All data transfers are encrypted and anonymised to generate analytics and insight, subject to strict prrvacy controls as outlined in https://www.audisense.com/privacy